The U.S. Justice Department’s ruling against Google for monopolizing digital advertising markets has opened the door for publishers to seek compensation for claimed lost revenue. Last April, the court ...

Google has released version 23 of the Google Ads API, this is a major release with dozens of updates. Updates include Performance Max reporting data with Ad Network type breakdown, more incentives, ...

Google Shopping API migration deadlines are approaching, and advertisers who don’t act risk disrupted Shopping and Performance Max campaigns. What’s happening. Google is sunsetting older API versions ...

The Google Ads API will no longer accept new adopters of session attributes or IP address data in conversion imports starting Feb. 2nd. Developers who already use these fields can continue for now, ...

The PPC platforms rolled out a few meaningful updates this week that shape how we measure, plan, and buy media. Google introduced a new API that makes it easier to bring first party data into Ads.

The Gemini API improvements include simpler controls over thinking, more granular control over multimodal vision processing, and ‘thought signatures’ to improve function calling and image generation.

Google’s antitrust case over the AdTech business is nearing its eventual end, outside of Google’s plan to appeal whatever decisions are made. It was ruled earlier this year that Google had two illegal ...

Google proposed a number of changes in the €2.95B EU antitrust fine over its ad technology. The changes include changes to Google Ad Manager and increasing the interoperability between its tools.

Google (GOOG) proposed changes to its advertising services to address antitrust concerns of the European Union approximately two months after Brussels hit the company with a massive fine. However, it ...

Google has offered to tweak its ad tech products to settle a European Union order after a near-€3 billion ($3.4 billion) antitrust penalty, stopping short of a partial breakup watchdogs favor. The ...

FILE - In this Dec. 17, 2018, file photo, a man using a mobile phone walks past Google offices in New York. (AP Photo/Mark Lennihan, File) BRUSSELS (CN) — Google sent Brussels a plan Friday to ...