Get to know CWRU style. Language has a big impact on how people perceive Case Western Reserve University. The tonality of our language must always reflect the Case Western Reserve brand as an active, ...

If your brand is like most, you create various types of content across multiple channels. You might even have more than one creator on your content marketing team. How do you ensure the content you ...

The General Guidelines section of the ACS Inclusivity Style Guide is designed as a foundation and starting point for inclusive science communication. To learn more about the creation and purpose of ...

Looking to scale your content production? Then you'll need guidelines to keep your content consistently on-brand. Learn how to create a style guide here. You’re ready to publish a white paper, but a ...

The DePauw University Style Guide provides writing style standards for publications created for DePauw’s external audiences. Also included are examples of correct grammar and forms about which people ...

The University of Nevada, Reno is committed to providing an inclusive, diverse, equitable and accessible environment for every member of the Wolf Pack community. To better serve our community, we've ...

Writers and editors should adhere to our house style for all written communications. Our house style, a customized version of AP style, can be found here. Please note: This website can only be ...

Editor’s Note: This post was originally published on Seattle 2.0, and imported to GeekWire as part of our acquisition of Seattle 2.0 and its archival content. For more background, see this post. By ...

Rebranding presents a quandary: It's all about change, but customers love consistency. Although a rebrand offers the potential for new markets, more awareness, and stronger positioning, balancing the ...

An update to the magazine’s style guide did away with anachronisms like “Web site” and “in-box.” But it was limited to what the staff felt were “lasting” changes. By Callie Holtermann This week, the ...

Use these resources to better understand how to incorporate the recommendations from the style guide into your materials. Also see the introduction of the guide for helpful tips. The transcript is ...