In this episode of eSpeaks, Jennifer Margles, Director of Product Management at BMC Software, discusses the transition from traditional job scheduling to the era of the autonomous enterprise. eSpeaks’ ...

Marketing teams are depending on predictive analytics in the artificial intelligence (AI) field to deliver results in several forms, including email, advertising and deal attribution. Marketers across ...

These and many other insights are from the 2015 State of Sales Report (free, no opt-in) published this week by Salesforce Research. Interviews were conducted in early 2015, generating 2,372 responses ...

Predictive analytics can detect and quantify emotional reactions in the human voice which can be used to predict customer churn, forecast sales and more. Predictive analytics is a form of data ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

1. What is predictive analytics? Predictive analytics is a method of using data to make predictions about future events or behavior. It can be used in a number of different fields, including marketing ...

Silicon Valley is infamous for its buzzwords -- automation, innovation, disruption -- and “predictive analytics” is one of the buzziest. Sales technology in particular has become obsessed with the ...

Clay Halton was a Business Editor at Investopedia and has been working in the finance publishing field for more than five years. He also writes and edits personal finance content, with a focus on ...

Best-in-class retailers are embracing predictive analytics to track and understand consumer behaviors, and better tailor marketing campaigns across channels. Some retailers have hired data scientists ...

Predictive analytics models can help you completely transform every aspect of digital marketing. Here's how to take advantage of it. Predictive analytics is the method of using historical and recent ...