Unity’s AI-led ad-tech and game dev growth boosts ROAS and revenue, supports strong guidance, and keeps valuation attractive.

Unity has launched the open beta for Unity AI, a new suite of AI-powered tools designed to help developers build games within ...

Game development engines like Unity and Unreal are revolutionizing industries beyond entertainment in Japan. Companies and ...

Roblox and Unity have both unveiled expanded AI capabilities aimed at streamlining game creation and empowering developers. Roblox Studio now integrates multiple AI assistants for coding, asset ...

Dirk Tomic, who spent three years creating games with Unity and never doubted he was a developer, says that 'one question made me realize I wasn't a developer,' and explains how he had been learning ...

We recently published a list of Top 10 Trending AI News Updates Investors Should Not Miss. In this article, we are going to take a look at where Unity Software Inc. (NYSE:U) stands against other top ...

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI and XR for Forbes. Upheaval Games, a new startup formed by industry veterans from Blizzard, ...

The Unity game development platform was first released in 2005, long after the PlayStation had ceased to be a relevant part of the console market. And yet, you could use Unity to develop for the ...