LOS ANGELES--(BUSINESS WIRE)--Today at Adobe MAX – the world’s largest creativity conference – Adobe (Nasdaq:ADBE) introduced an array of new AI innovations and models into its flagship Creative Cloud ...

Hannah Elsakr, Vice President, New GenAI Business Ventures at Adobe, recently offered a look into Adobe’s critical role at the intersection of creativity, marketing and AI. In an interview, Elsakr ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI and XR for Forbes. Shantanu Narayen, chair and chief executive officer at Adobe, unveils new ...

Adobe has launched public testing for its agentic Firefly AI assistant, designed to operate across its creative product suite ...

Forbes contributors publish independent expert analyses and insights. Victor Dey is an analyst and writer covering AI and emerging tech. Artificial intelligence (AI) is turning creativity from a craft ...

Imagine this: you’re racing against a deadline, juggling multiple PDF files that need editing, organizing, and sharing. You open Adobe Acrobat, and within minutes ...

Cars floating in the sky. Upside-down skyscrapers that remind you of Christopher Nolan's "Inception." Confused protagonists standing on the ledge, running in the woods, driving an off-road bike, or ...

Designers and marketers globally are using Adobe Firefly for generative image creation, Substance 3D for photorealistic modeling and digital twins, Express for rapid on-brand content production, and ...

Adobe Inc. is getting into the agentic artificial intelligence game with the general availability of its first family of AI agents, which promise to transform how enterprises create and optimize ...

Hannah Elsakr says that Adobe’s top clients—the owners of some of the most protected, most valuable brands and IP in the world—had a stark message for the company regarding Firefly, its generative AI ...